Skip to content

The Russian SEO and website experiment

19 December, 2009
by

The Hurtigruten.ru is a test project seeking to expand Hurtigruten’s reach into the Russian market without spending large resources on marketing and development.  The site is developed and launched by the Hurtigruten B2X support team. The site was launched in the beginning of December 2009 and has not been promoted anywhere. The site has virtually no traffic and no other sites link to Hurtigruten Russia site.

Russian website for Hurtigruten

The front page of Hurtigruten Russia

The Russian  Experiment

We see from other markets that the search engines generate almost 40% of the traffic to our other websites. By launching a Russian site, we hope to see similar numbers in the Russian market.

During the next few months, we will see how much traffic we can obtain with no significant marketing apart from contacting relevant sites in Russia informing them about our existence.

In the next few months we will also launch additional websites in China, Italy, Japan, Korea and some other countries to test this web expansion strategy. If you find errors or if you have improvement suggestions, please comment below.

If you’re a Hurtigruten enthusiast, please help us by linking to Hurtigruten.ru.

About these ads
One Comment leave one →
  1. 12 May, 2013 02:31

    Nor did I see my tramping about the world
    during those years of the Troubles in terms of danger, or anything to be afraid
    of. In his book, ‘The Forgotten Japanese’, (wonderfully translated by Jeffrey S.
    This activity emphasized the scarcity of water in the country and the efforts required to obtain it for many Ghanians.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Follow

Get every new post delivered to your Inbox.

%d bloggers like this: