Project Management made easy
At Hurtigruten, like many international organizations, we have an influx in internal emails each day. Constantly being carbon copied and receiving emails that do not require action lead to several hours a week of being “informed”.
I dislike meetings and being CC’d – I am very hands on with my approach and like to get into the details, the nitty-gritty and the only alternatives we had in communicating was to be bombarded with emails or attend daily meetings. That was until spring 2010.
A year ago, we decided to cut down on internal email and use Basecamp. I was introduced to Basecamp a month earlier after reading ReWork and having only heard positive comments regarding the tool, I looking forward to getting stuck in.
When Hurtigruten began using Basecamp, it was used for uploading notes from our bi-weekly global web meetings. This quickly transcended into a Jamie Pittock, Erskine Design approach of “It’s (project management) all about making sure people write stuff down in Basecamp rather than scraps of paper.”
All projects, meetings and ideas are now discussed in Basecamp and are shared between E-Commerce, IT, Reservations, Marketing and Web. Not only are we able to track projects, it also removes the necessity of reporting as the projects provide an overview of progress. Instead of writing up summaries or completing excel sheets; we are now able to link to the project directly.
Karl Philip Lund, Hurtigruten Web team summarized our initial approach with “The secret to getting basecamphq to work in large organizations is to start small. As time goes by, the value becomes very clear.”
As online sales increase, the management is becoming more interested in our web activities. We have created accounts for each of the management and they can now view exactly where their budgets are being spent! Recently, our VP of Global Sales, Hans Rood began to comment on our projects and supporting our efforts in Basecamp.
Having realized the benefit of using Basecamp, discussions have now begun in our IT department to create and manage projects in Basecamp as well. We expect this to spread throughout the company
Basecamp allows us to track all of our projects and is the best communication tool we use at Hurtigruten. After each meeting, our action plan now begins with “Create project in basecamp”.